Audience Research Results

Would you normally listen to this genre of music?


The majority of people who answered our questionnaire would normally listen to this genre of music so their opinions and ideas are valid and important when considering audience expectations.

Where would you expect a music video to this track to be set?


The majority of the responses show that a park is the most popular setting closely followed by the seaside and inside a house. This is important when thinking about our narrative and where we will make the characters go during the narrative. We have altered our narrative but we will still set the beginning in the bedroom/bathroom of each of the characters.

What characters would you expect to feature in this music video?


This information is vital when casting as we are obviously not able to use the real Bruno Mars for his perfomance pieces so we will feature an eighteen year old male as Bruno Mars and a similar aged couple for the two lead characters in the narrative.

Young boy - 0

Young girl - 0

Boy in late teens/early twenties - 10

Girl in late teens/early twenties - 9

On a scale of one to ten how good is our narrative?

We have altered our narrative since this questionnaire was created, however these results are still useful as we are still keeping the original idea of having a couple that get together and go on a day trip with eachother. The general idea for our narrative scored highly so we know that this is somehting that audience members would expect and want to watch.

6/10 - 1 person

7/10 -  4 people

8/10 - 3 people

9/10 - 2 people

Average rating of 7.6/10 for our concept idea

 Which of the following costumes are most suitable for our lead character?


This question is no longer relevant as we are not having the narrative start in the morning, so pijamas would not be suitable. Instead we are having the two lead characters in normal everyday modern clothes such as jeans and a t-shirt to make them identify with the audience who will probably own similar clothes.

Would you expect this music video to be mainly performance, narrative or concept based?


Most people who filled out this questionnaire expect this track to have a narrative music video which is fitting to our idea. They also expect it to have elements of performance so we will have filler shots of our actor performing as Bruno Mars.

Do you think it is important to see the artist performing in a music video?


This question got equal responses for yes and no so we can choose which we think as the production team is most suitable. We are going with a compromise and having a performer, but an imitation, not the real Bruno Mars.


50% = YES
50% = NO


What colours and lighting do you think would be suitable for this track?


There is a mixture of qualatitive responses here but we picked up on the bright colours at the beginning of the msuic video to show the fun and liveliness of it and as the music slows use more dim, romantic lighting to show the development of the narrative throughout the music video.


- Bright colours and lighting etc
- Fresh white, every day look, dim romantic lighting (variety according to the clip/situation)
- Bright, vivid colours for the dream sequences. Black & white for the 'real life' parts
- Soft colours
- Warm colours and bright lighting at beginning then darker lighting at the end
- Cheerful Colours


Do you think our narrative is too confusing?


Everyone who filled out our questionnaire thought that our narrative was simple enough to understand, although we have altered our idea it is no more complicated than last time, in fact it would only be simpler because we are no longer using the time switch, it will all be set in modern day.


100% - NO