Storyboarding

What is the purpose of storyboarding?


Storyboarding allows us to determine what sort of shots will be used in our video. It also allows us to ellaborate on what sort of camera movement we can feature in each shot. It also allows us to organise our shots around our track, and features greatly in our film planning.




What can we learn from making an animatic?


While using an animatic it is possible to learn how many shots are needed for a certain amount of track, and how long each shot takes without becoming boring. It also allows us to organise our shots more effectively than storyboards as it allows us to put shots in order and find shots to fill or extend the amount of footage due to the amount of shots traditionally used in music videos.




Our storyboards show the action within the shots with a general handi-cam movement in each one, we have not yet decided the length of each shot and are more so relying on the animatic to determine the duration of each shot.

Storyboard Post

 Here are just some of the examples of shots we are going to use shown in some storyboards.

ZS split screen trial

This was our first trial at using split screen, although the two screens are walking at different speeds the effect is still effective and can be used in our music video. We also need to make sure that our split screen shots are of the same distance shot, in this example the girls feet are much more zoomed in than the boys feet so looks a bit uneven.

Example - Kickstart

I watched this today, I think for the 'lovey dovey' shots we can gain great ideas from this. Have a watch tell me what you think. Also it has split screens which work so effectively.

Pitch feedback

On 10/10/11 we presented our pitch in front of our peers, broadcasting our general ideas of how we are going to film the music video for our chosen track. Overall feedback was positive resulting in our idea getting green lighted however some very important issues were raised by the audience.
These include:-

1. A location reccie at each of our chosen locations.
2. There were some concerns about how we are going to link our locations together within the narrative.
3. There were some questions over the style of church we would use for example the audience thought a more traditional church would be better suited.
4. Concerns over what camera shots to use to make our video interesting whilst keeping in terms with our split-screen idea.
5. With our split-screen idea there were concerns over the amount of shots we would need.
6. Concerns over weather were also expressed. 

Some skills we had to use in our pitch included:-

• IT skills for the use of Prezi and our Youtube video embedded in our presentation.
• We had to converse our ideas with clarity and enthusiasm in order for our concept to be 'Green Lighted'
• We also had to use a lot of terminology in order to successfully transverse our ideas.

At AS we had difficulty explaining our ideas towards the target audience and as a consequence we had to re organise our pitch so that our ideas were clear, before we could continue with our production. At A2 we were able to include shot samples that we are planning to shoot in our video to give extra clarity to our idea that we were able to broadcast successfully, thus we were 'Green Lighted' and now we are focussing on the production of our video.

Pitch For Chosen Track

pitch on Prezi

Audience Research Results

Would you normally listen to this genre of music?


The majority of people who answered our questionnaire would normally listen to this genre of music so their opinions and ideas are valid and important when considering audience expectations.

Where would you expect a music video to this track to be set?


The majority of the responses show that a park is the most popular setting closely followed by the seaside and inside a house. This is important when thinking about our narrative and where we will make the characters go during the narrative. We have altered our narrative but we will still set the beginning in the bedroom/bathroom of each of the characters.

What characters would you expect to feature in this music video?


This information is vital when casting as we are obviously not able to use the real Bruno Mars for his perfomance pieces so we will feature an eighteen year old male as Bruno Mars and a similar aged couple for the two lead characters in the narrative.

Young boy - 0

Young girl - 0

Boy in late teens/early twenties - 10

Girl in late teens/early twenties - 9

On a scale of one to ten how good is our narrative?

We have altered our narrative since this questionnaire was created, however these results are still useful as we are still keeping the original idea of having a couple that get together and go on a day trip with eachother. The general idea for our narrative scored highly so we know that this is somehting that audience members would expect and want to watch.

6/10 - 1 person

7/10 -  4 people

8/10 - 3 people

9/10 - 2 people

Average rating of 7.6/10 for our concept idea

 Which of the following costumes are most suitable for our lead character?


This question is no longer relevant as we are not having the narrative start in the morning, so pijamas would not be suitable. Instead we are having the two lead characters in normal everyday modern clothes such as jeans and a t-shirt to make them identify with the audience who will probably own similar clothes.

Would you expect this music video to be mainly performance, narrative or concept based?


Most people who filled out this questionnaire expect this track to have a narrative music video which is fitting to our idea. They also expect it to have elements of performance so we will have filler shots of our actor performing as Bruno Mars.

Do you think it is important to see the artist performing in a music video?


This question got equal responses for yes and no so we can choose which we think as the production team is most suitable. We are going with a compromise and having a performer, but an imitation, not the real Bruno Mars.


50% = YES
50% = NO


What colours and lighting do you think would be suitable for this track?


There is a mixture of qualatitive responses here but we picked up on the bright colours at the beginning of the msuic video to show the fun and liveliness of it and as the music slows use more dim, romantic lighting to show the development of the narrative throughout the music video.


- Bright colours and lighting etc
- Fresh white, every day look, dim romantic lighting (variety according to the clip/situation)
- Bright, vivid colours for the dream sequences. Black & white for the 'real life' parts
- Soft colours
- Warm colours and bright lighting at beginning then darker lighting at the end
- Cheerful Colours


Do you think our narrative is too confusing?


Everyone who filled out our questionnaire thought that our narrative was simple enough to understand, although we have altered our idea it is no more complicated than last time, in fact it would only be simpler because we are no longer using the time switch, it will all be set in modern day.


100% - NO